Pages

Monday, September 7, 2009

Interior Design may look Easy – it’s Not

I found it! The article I wanted to show you when I wrote my “How to Decorate with Throw Pillows, 3 Rules to Follow” post. I got a copy of it when I did Kimberley Seldon’s 2 day course on ‘What they don’t teach you in design school’ a couple years ago.

image Interior Design by Kimberley Seldon

Kimberley Seldon is also the Decorating Editor for Style at Home Magazine and this article appeared there as well. You can read the entire article here, on her website, this is just the second half of it that I had wanted to insert at the end of my ‘pillow’ post last week but couldn’t find it.

Interior design may look easy – it’s not. 

Ever waited in vain for the air conditioner repairman to arrive or had difficulty reaching a live customer service rep when your automated blinds got stuck in the down position? Then you understand the kinds of stress a design professional deals with daily. We often walk a tight-rope between our clients’ needs and the limitations of ordinary people (AKA trades and suppliers). The steps leading to a humble pillow illustrate my point:



STEP 1
Select fabric(s) – chenille, velvet, cotton, patterned, plain, red, blue?
STEP 2
Select trim(s) – self-pipe, rope, braid, bullion, tassel, rosette?

image Trims I emailed to a client when working on her toss cushions
STEP 3
Determine size – 18” square, 24” x 18” rectangle, 16” bolster?

STEP 4
Choose filling – 100% down, polyester, poly cotton blend, density?

STEP 5
Choose edge detail - knife, box, Turkish, tasseled, beribboned?

image This was a runner for her table, which one?
STEP 6
Create purchase orders for fabrics, trims, forms and pillow maker

STEP 7
Order CFA’s (cutting for approval) to ensure ordered fabric looks like the sample. 90% of the time, it’s accurate, however in approximately 10% of cases it’s the wrong fabric or the wrong colour. Why? Because the fabric company had the wrong number written on the sample, or the firm discontinued the fabric, or someone simply entered the wrong number into a computer.

STEP 8
Receive fabrics, trims and forms; determine all are accurate.

image How about this one?
STEP 9
Send all items and detailed instructions to pillow maker

STEP 10
Review finished pillows to ensure they are made to specifications.

STEP 11
Ship pillows to client’s home.

STEP 12
Receive pillows on location and present to client for approval.

image This was the living room where I was hired to choose new cushions, area rug, and drapery.

Multiply these organizational tasks exponentially for more complex items such as…let’s face it; everything is more complicated than a pillow!


Keep your perspective – and your sense of humour


Early in my career clients asked me to squat on the floor, peer through a magnifying glass and explain why the grout lines in the marble floor were not “perfect”. I explained that stone is a natural product with subtle differences apparent on each tile and the process of hand laying stones would result in subtle variances along the grout line. When I suggested that most of our clients enjoy a marble floor from a standing position, the clients burst into laughter and I knew we were back on track. Written by Kimberley Seldon
image Kimberley Seldon

I had to include her last tip from the story because it was so funny, she is a fabulous, engaging speaker and a great designer!

Related posts:
Beige-on-Beige-on-Beige [which one is right?]
What Everyone should know about Beige
Pssst. . . it’s a Secret, for Colour Lovers Only

29 comments:

  1. And this is why I have no idea about interior design!

    ReplyDelete
  2. That was a great response from her regarding the grout lines! Once I wake up a bit more, I'll read the whole article. : )

    ReplyDelete
  3. oh yes.. oh yes... I always find myself feeling so incredibly guilty when one of my suppliers lets me down because I am letting the client down. Finding the right people to work with can really make or break your business!!!

    great one!!

    xoxo

    ReplyDelete
  4. Whoa, that's a lot of steps. I did a pillow post on Friday, I love making pillows !

    ReplyDelete
  5. I so needed that! Now I'm driving 4 hours to my closest design center to pick out pillow fabrics!

    ~Angela

    ReplyDelete
  6. HI Maria,

    Thanks for sharing! The "devil is in the details" as they say, even for cushy toss pillows!

    ReplyDelete
  7. As a supplier, I deal with Designer clients who are amazing.. And they are amazing because when human error inevitably results, they are calm and collected and use those brilliant and creative minds to add to the solution not the problem.

    Patience and communication and humour will get you everything.

    Great post Maria, even i didn't know how much work went into a pillow!

    ReplyDelete
  8. From a non designer point of view or as my hubby would say . . . it's just a pillow!!!! However I might add . . I really like the pillows that were custom ordered (by you) to match my drapery. Reading your post this morning I have a new appreciation for your work.

    ReplyDelete
  9. Oh I so appreciate this post. People think being in this business is all fluff and fun and it can be so nerve racking!!!

    ReplyDelete
  10. hi Maria how z it going.. :) long time i have been to ur post.. been busy with the little one.. i just had a daughter.. :) i mentioned it in my blog.. its gud to be back.. n i saw ur mention of my blog in uur list..:) thanx alot.. i really appreciate it..

    this z xactly wat u have to go through while doing a simple thing such as designing a cushion.. u knw each step n each decision is monumental n can make a huuuuuge difference.. surely breaking it down it is alot.. nerve wrecking seriously.. :)

    ReplyDelete
  11. It's sooooooo true! We designers do SO much more than fluff pillows. :) Thanks for shedding some light on the profession. And I just LOVE Kimberly's response to the marble grout situation. OMG - so true. Clients can get crazy with the WRONG details sometimes...and grout is one of them. Such a witty response, I might have to borrow that one...

    ReplyDelete
  12. wowsers, interior design is all about the DETAILS. this post is a great explanation for those of us clueless about the interior design field. it's mind-boggling how much goes ito making a room fabulous. fantastic post!

    ReplyDelete
  13. What a great post. I used to work in the design center for an upscale office furniture store. Of course I was just an assistant, but I had three designers that I was assistant to. I have seen the frantic client, the more frantic designer, the rude horrible client, the super nice and understanding. Oh boy have I dealt with them all, but I wasn't the one who was really getting the brunt off it. I wasn't having to go on sight. These wonderful designers would be decorating an entire new wing at a major hospital in houston's med center, or decorating an entire new school, and dealing with some tiny little office being the most demanding! I wouldn't do, no not ever for a paying client! Not enough money for me, I'm just not diplomatic enough! :)

    ReplyDelete
  14. Love this post! I want to print it out and keep into my purse to show people when they think I simply have a hobby and I'm a lady that lunches!

    It's hard work.

    ReplyDelete
  15. Always very good advises.
    To design is, indeed, not easy.
    Have a good day.

    ReplyDelete
  16. I am so glad I popped over here today! I had one of those horrible days with such a client. Challenging me about what value my time has and that my time is worth nothing. Maybe I should view it from standing position instead of from a ditch face down.

    ReplyDelete
  17. I see a lot of designers have left comments. I didn't appreciate how much individual work goes on- I always stood in awe and wonder how on earth do they do it and where do they find these things.

    PS The best I can do in design is to engage a designer -a patron of the arts if you will. So you're secrets are safe with me.

    ReplyDelete
  18. Excellent post explaining the options and decisions to be made- very enlightening.

    ReplyDelete
  19. I have included your expertise in my pillow post! It's so nice to have such smart & talented bloggy friends!
    xo Lisa

    ReplyDelete
  20. I just found your blog this evening and have blown the better part of the evening reading one article after another. I have to call it quits long before I'm through so I'll definitely be back again. Thanks for putting up such a terrific wealth of information.

    ReplyDelete
  21. Love this post, Maria! There's so much more to the process than most people realize!

    ReplyDelete
  22. This post is so true! It is no wonder that there are many nights where I wake up wondering if I have forgotten any little details in my client's home!
    Thank you for giving people a peek into our world :)

    xo
    Brooke

    ReplyDelete
  23. Oh dear......I remember all this. Every client should read this post.
    The quality of the trades can be dependant on the city, some locations can make the job even more difficult. I never minded the detail, but trades who didn't put the client's needs first drove me crazy. Great post!

    ReplyDelete
  24. I'm not in the biz yet, but am planning to make my way in. I have thought about taking that kimberly seldon course...should I wait it out until I get my feet wet?
    Thanks...great post.

    ReplyDelete
  25. HI Anonymous,
    Yes I would wait until you had your other design training first!
    Maria

    ReplyDelete
  26. Maria,

    Great post. I have been on both sides of the pillow, so to speak. I've made them, and now as a designer, that sewing experience has served me well. It is an amazing feat and so vital.

    Once a client had purchased a sofa and pillows (not through me) and stated that the pillows were too "crunchy". The "soul of the pillows" (fill) were not specified. So she asked me help make them over.

    Some customers get overwhelmed with the details but they're vital for a successful outcome and there is no way around it!

    Bette

    ReplyDelete
  27. I remember Kimberley's article about cushions :-) I never really thought about all that goes into designing the perfect cushion till I saw it written out, step by step. It's a lot more work than I would have guessed!!

    Kimberley is going to be at the Home Show in Ottawa in October. I'm hoping to see her there :-)

    Kelly

    ReplyDelete
  28. That is one of the things I remember from Kimberleys course...I so love her. I try to catch her on Cite Line.
    I am looking forward to getting her new book...
    I so laugh when someone asks me if my job is fun, lol...the answer, no if it was I would not be here helping you, would I...answer oh yes I need you to help me, I can't do this... hehehe

    ReplyDelete

Yippeee! A comment from YOU!